Personal Branding Strategist Faith James on Your Book Your Brand Your Business

I interviewed Personal Branding Strategist Faith James on last night’s episode of Your Book Your Brand Your Business. Faith had been a previous guest on Writestream Radio Network and it was my pleasure to bring her expertise and enthusiasm to a new audience on W4CY Radio.

What is branding? How can writing a book help you expand your brand and influence? How does branding differ from marketing?

Faith answered these questions and many more, plus offered a special gift for live and archived listeners. If you missed the episode, click to listen.

For more information, visit www.faithjames.com:

Faith James is regarded and hailed as the Queen of Branding and has the awards, the case studies and the client reviews to back it up!

She has over 25+ years experience being a Fortune 500 Influencer to multi-national brands like IBM, Microsoft, Pepsi, Mary Kay, Frito Lay, Edward Jones, Wendy’s Hamburger, Lindt Chocolate and Liberty Mutual to name a few.  Faith has published articles and blog content on advertising and brand development and speaks frequently at industry shows such as the Advertising Research Federation and The American Marketing Association. She is a highly sought after public speaker on the topic of branding and is the speaker/trainer for the St. Lucie County – Board of County Commissioners for their Ignite Leadership and Spark Mentorship events as well as a master brand consultant for the Round Table of St. Lucie County organization.

She is a certified Personal Branding Strategist and is the CEO and Chief Brand Strategist of The Personal Branding Consultancy, LLC, which is a branding agency that helps forward-leaning entrepreneurs define their unique brand positioning that helps them stand out from their peers and improve their professional reputation in the market place. She is the founder of several exclusive personal branding events including:

  • Branding Over Brunch Event Personal Branding Workshop Signature Event
  • Branding Over Lunch Workshop and Lunch and Learn Sessions
  • Branding After Dark Happy Hour and VIP Mix and Mingle Event
  • Branding Over The Internet and ASK! Faith – Virtual Personal Branding Webinar Series

Faith offers both group and private coaching for those who are keen on building a solid and winning personal and professional brand. When she is not busy developing brands, she spends her free time playing team tennis for the Buttonwood Tennis Club; volunteers her time as a branding coach for the Boys and Girls Club Youth of the Year program; and is the Marketing Committee Chair for the 2018 Treasure Coast Walk To End Alzheimer’s. She is a big believer in personal development and has a large collection of books on the topic. One of her favorite quotes from Jim Rohn is, “In order for things to change for you, you have to change.”

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Entrepreneur, Author and Lifestyle Coach Lisa Soloway on Your Book Your Brand Your Business

Entrepreneur, Author and Lifestyle Coach Lisa Soloway on Your Book Your Brand Your Business

I’m excited to welcome the exceptional Lisa Soloway to my show on Monday, June 18 at 5 PM Eastern. This multi-talented author, entrepreneur, life coach, and philanthropist will describe her entrepreneur’s journey, her passion for helping others to grow their businesses into profitable enterprises, and her work with foster kids, the homeless, and those at-risk and rescued from human trafficking.

Here’s a bit about Lisa:

LISA SOLOWAY is an entrepreneur, speaker, and contributing author of JOURNEY TO THE STAGE and her new book HOW BIG IS YOUR WHY? is coming out this year.  She also has a background in corporate training, businesses in child care, health and wellness, real estate investing and direct sales.  Lisa is also a certified speaker and trainer with  The John Maxwell Team as well as being in the Founder’s Circle of Nancy Matthew’s book and movement, THE ONE PHILOSOPHY.

She lives in Indialantic, Florida, with her husband, Peter, and their dog, Bruno. She has four children and three grandsons.

Aside from an informative, inspiring interview designed to guide listeners to achieve their own life goals, Lisa will make a special offer on the air — a giveaway of Nancy Matthews’ book, The One Philosophy and a giveaway of Lisa’s forthcoming book, Journey to the Stage.

For more, visit www.lisasoloway.com. To listen to Your Book Your Brand Your Business with Lisa Soloway, visit www.w4cy.com and click on the LISTEN LIVE button. We look forward to answering your questions in the chat room during the live broadcast on Monday, June 18 at 5 PM Eastern.

UPDATE: Missed the live episode? Click to listen.

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Home Grown Legacy: Embodying the Apron in the Kickass World of Retail

I have the pleasure of collaborating with Erik Dardas on his forthcoming book, Home Grown Legacy: Embodying the Apron in the Kickass World of Retail, scheduled for release in late 2018/early 2019:

How does a “hard-charger” who once got himself demoted recover to achieve remarkable success with the world’s most iconic home improvement retailer? In Home Grown Legacy: Embodying the Apron in the Kickass World of Retail, 33-year Home Depot veteran Erik Dardas offers readers a no-holds-barred account of his own screw-ups, successes and learnings. Struggling with the daily pressure to honor the legacy of his own father as well as company founders Bernie Marcus and Arthur Blank, the Mike Rowe of the retail industry boldly shares the down, dirty, and often shocking details of dealing with the public, managing employees, and controlling one’s own behavior.

Along with merchandise, human nature is on full display for better or for worse, but as Dardas relates from his own experience, you have a choice in both retail and life: you can either allow its complexities to break you or build you into a better human being. In the tradition of Built from Scratch: How a Couple of Regular Guys Grew the Home Depot from Nothing to $30 Billion, this motivational book celebrates the timeless values of work ethic, integrity, and leadership – qualities that, in today’s rapidly evolving business climate, all participants – whether new to the workforce or seasoned members of management – could greatly benefit from.

Many thanks to cover designer Matt Margolis of Logotecture.com for the excellent design and to Erik for entrusting me to help him write his story. Stay tuned for details about the book’s release as we move through the many stages of ghostwriting.

Do you need help with writing and publishing your story? Contact me to set up your free, no-obligation coaching call.

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