SMART Growth Marketing on Lead Conversion: Advertising vs. Starting a Conversation

SMART Growth Marketing on Lead Conversion: Advertising vs. Starting a Conversation

September 13 is the second Wednesday of the month, which means my friends Darien Hill and Jody Layne from SMART Growth Marketing will be joining me on The Writestream at 11 AM Eastern.

Selling is about relationships. But, how do you build a relationship with someone you’ve never met? And, convince them that your product or service is the answer to their needs? It’s not easy. However, with the right attitude about your marketing, it can be done. Spend time with Darien Hill & Jody Layne from SMART Growth Marketing and learn the secrets to building amazing relationships with total strangers that can lead to customers for life!

During the episode, Darien and Jody will explain the difference between advertising and starting a conversation, and share their tips for how to convert your leads into happy clients. To listen by phone and/or ask a question on the air, please dial (347) 945-7246. Stream the episode here.

About Darien Hill

Darien is passionate about inspiring individuals to unleash their inner champion.  He was born in the beautiful Caribbean island of Antigua. In 1996 he received a track and field scholarship to Murray State University in Kentucky, where he received  his degree in marketing.

Darien loves to help small businesses and organizations tell their story in a unique way and to inspire their customers to action.   He has trained over 100 banking professionas from companies such as Suntrust Bank, BMO Harris & BB&T on how to leverage social media to increase customer acquisition. He is a highly sought after speaker and has been featured on Central Florida News 13 as a social media correspondent.

 

 

About Jody Layne

Jody Layne loves people and loves to talk. Her passion is working with clients and brainstorming what will work best for them. She also loves to teach what she knows. After 25 years as a professional marketer, Jody has worked in lots of mediums, but it is the SMART marketing concept that she loves best.  She believes that consumers don’t want to be sold to anymore.  They know what they need and when they are ready to buy, they will do their own research.  The products and services that are most relevant and the companies that provide the most value will be the ones that win the sale.  Jody has presented her ideas to a number of groups over the years and loves to work with businesses who understand the value of marketing.  She also owns a software company with her husband, is a marathon runner and she is a mom to the coolest 13 year old ever.

UPDATE: Missed the live episode? Click to listen.

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The Writestream with Cybersecurity Expert Chuck Brooks

The Writestream with Cybersecurity Expert Chuck Brooks

I had the pleasure of interviewing an excellent guest today on The Writestream about cybersecurity. Whether you’re an entrepreneur, an employee, a business-owner or just someone who enjoys using social media and new technology for fun and convenience, I highly recommend listening to the archive below with my guest, Chuck Brooks.

Follow Chuck Brooks on LinkedIn and Twitter. Discover more about #CyberAvengers here.

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The Writestream with Military Journalist, Author & Radio Host Donna Lyons

The Writestream with Military Journalist, Author & Radio Host Donna Lyons

Today I had the pleasure of interviewing one of my favorite people on The Writestream:

Donna Lyons is a Military News Journalist, Author, Talk Show Host and Managing Editor based in Washington, D.C and California. She has been featured on national news and local news along with national and local radio shows. Her columns have concentrated on the wars in Iraq and Afghanistan, highlighting the positive aspects of individuals, projects and programs that benefit our military, veterans, wounded warriors and their families. Donna does her best to offer a nonpartisan and inspiring journalistic view, working in tandem with numerous veterans and military organizations.

Donna made her debut as the new host of Love Liberty & Lip Gloss on March 10, 2016 and we couldn’t be more delighted. Tune in every Thursday at 7 PM Eastern.

During today’s episode, Donna discussed her military journalism career and the various organizations that help our men and women in uniform. If you missed the live show, click below to listen.

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Create Your Life with Tasha Chen: Money Affirmations for More Cash, Profits, and Fun Living

Create Your Life with Tasha Chen: Money Affirmations for More Cash, Profits, and Fun Living

Are you ready to create the life of your dreams and experience financial abundance? Then tune in to Create Your Life with Tasha Chen: Money Affirmations for More Cash, Profits, and Fun Living on the Writestream Radio Network on Tuesday, August 8 at 8:30 AM Eastern.

During this live broadcast, Tasha’s BFF and Biz Partner Diane Bettencourt will join her to share:

  • Their Favorite Money Affirmations
  • “How” to Ask for Money So It Comes Easily to You
  • Being Rich versus Being Wealthy — and Why the Difference Matters

PLUS, they invite you to call in with your Money Attraction Questions at (347) 945-7246. Remember to press “1” after dialing in to let the producer know you want to get on the air.

Let Tasha and Diane guide you through any blocks and relationship to money issues that may be keeping your money away from you ~ tune in to Create Your Life with Tasha Chen on Tuesday, August 8 at 8:30 AM Eastern!

UPDATE: Missed the live episode? Click to listen.

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