Personal Branding Strategist Faith James on Your Book Your Brand Your Business

I interviewed Personal Branding Strategist Faith James on last night’s episode of Your Book Your Brand Your Business. Faith had been a previous guest on Writestream Radio Network and it was my pleasure to bring her expertise and enthusiasm to a new audience on W4CY Radio.

What is branding? How can writing a book help you expand your brand and influence? How does branding differ from marketing?

Faith answered these questions and many more, plus offered a special gift for live and archived listeners. If you missed the episode, click to listen.

For more information, visit www.faithjames.com:

Faith James is regarded and hailed as the Queen of Branding and has the awards, the case studies and the client reviews to back it up!

She has over 25+ years experience being a Fortune 500 Influencer to multi-national brands like IBM, Microsoft, Pepsi, Mary Kay, Frito Lay, Edward Jones, Wendy’s Hamburger, Lindt Chocolate and Liberty Mutual to name a few.  Faith has published articles and blog content on advertising and brand development and speaks frequently at industry shows such as the Advertising Research Federation and The American Marketing Association. She is a highly sought after public speaker on the topic of branding and is the speaker/trainer for the St. Lucie County – Board of County Commissioners for their Ignite Leadership and Spark Mentorship events as well as a master brand consultant for the Round Table of St. Lucie County organization.

She is a certified Personal Branding Strategist and is the CEO and Chief Brand Strategist of The Personal Branding Consultancy, LLC, which is a branding agency that helps forward-leaning entrepreneurs define their unique brand positioning that helps them stand out from their peers and improve their professional reputation in the market place. She is the founder of several exclusive personal branding events including:

  • Branding Over Brunch Event Personal Branding Workshop Signature Event
  • Branding Over Lunch Workshop and Lunch and Learn Sessions
  • Branding After Dark Happy Hour and VIP Mix and Mingle Event
  • Branding Over The Internet and ASK! Faith – Virtual Personal Branding Webinar Series

Faith offers both group and private coaching for those who are keen on building a solid and winning personal and professional brand. When she is not busy developing brands, she spends her free time playing team tennis for the Buttonwood Tennis Club; volunteers her time as a branding coach for the Boys and Girls Club Youth of the Year program; and is the Marketing Committee Chair for the 2018 Treasure Coast Walk To End Alzheimer’s. She is a big believer in personal development and has a large collection of books on the topic. One of her favorite quotes from Jim Rohn is, “In order for things to change for you, you have to change.”

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Award-Winning Author Karlyle Tomms on Your Book Your Brand Your Business

I’m interviewing former Writestream Tuesday guest and award-winning author Karlyle Tomms on Your Book Your Brand Your Business on Monday, July 2 at 5 PM Eastern. Please tune in for a thought-provoking episode with the self-described “personality novelist,” who infuses much of his real-life experience into his fictional books and has recently released a poetry book entitled The Gulls Are Always Laughing.

Karlyle Tomms is an award-winning author who grew up in the rural Ozarks. He worked most of his career in mental health services and addictions treatment and began writing fiction later in life. He has written for different regional magazines and newspapers over the years, and has often been selected to speak at both professional and non-professional events, as well as radio talk shows. His first novel, Confessions from thePumpkin Patch won the 2016 New Apple Awards Medalfor General Fiction and was endorsed by Marideth Sisco who is known for her work on “Winter’s Bone” the four- time Oscar nominated film starring Jennifer Lawrence.

His general method for fiction has been to define a protagonist and allow that character to tell his or her own story from first person perspective as though the protagonist is writing an autobiography. His fictional books are about people overcoming social,psychological, emotional and spiritual challenges.

Aside from his poetry book, which features the subtitle of “My Life, So Far, In Poetry,” chronicles his childhood in the Ozarks through love and lovers to “Everything Else,” and is a poetic spiritual journey, Karlyle has also published The Calling, the second novel in his The Soul Encounters series.

During the interview, he will discuss the concept of “self-help” through fiction, his motivation for pursuing a writing career as he approaches retirement, and his experiences with writing and publishing. We welcome your participation in the live chat and will answer your questions on the air. Please join us for an inspiring, informative episode.

In the meantime, visit Karlyle at his website www.karlyletomms.com.

UPDATE: Missed the live interview with Karlyle Tomms? Click to listen.

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Tooth Ahoy Authors Lisa Soesbe and Mitchell Kershner, ND on Your Book Your Brand Your Business

Last night, I had the pleasure of interviewing Tooth Ahoy authors Lisa Soesbe and Mitchell Kershner, ND on Your Book Your Brand Your Business about their wonderful children’s book, which educates and entertains kids and parents on the importance of holistic health:

Pirate Pete, captain of the seven C’s (candies, cookies, cake, cola, chips, chocolate, and cereal), is a happy and much-beloved pirate to his crew. However, Pirate Pete’s love of the seven C’s makes life for Tony the Tooth unbearable! Fed-up with the yucky, unkempt mouth of Pirate Pete, Tony leaves Pete’s mouth. Now, without Tony, Pete’s smile just isn’t the same as it once was, and the captain’s left wondering if he can ever bring him back. With his trusty sidekick, Sweet P, the Pineapple Parrot, and the rest of his crew, Pirate Pete sets sail to discover the treasure of a healthy mouth, and the smile that it can bring. Along with Pirate Pete, kids will learn that even pirates can improve their teeth and gums by eating well and having good dental habits. Complete with recipes, an interactive science project, and a whole trove of kid-friendly activities, Tooth Ahoy! invites readers to experience the journey of Pirate Pete and his crew one sight and yummy treat at a time.

More about Lisa and Mitchell:

Lisa Soesbe resides on the Treasure Coast of Florida. She is a children’s book author, blogger, wife, and homeschooling mother of two children. Frustration from her children’s frequent illnesses inspired her to make changes in her children’s diet and lifestyle. After years of researching nutrition and holistic ways of treating her family, she realized that simple changes made a big difference. These diet and lifestyle changes resulted in healthier children. Lisa started sharing her experience and results with her friends and family. Her first book, Tooth Ahoy! : Pirate Pete’s Voyage to Healthy Teeth is currently available in bookstores like Barnes and Noble and Amazon.com nationwide. She is currently working on the Pirate Pete’s Voyage children’s book series with her co-author, Dr. Mitchell Kershner, ND, a series that teaches kids how to grow up safe, happy, healthy and responsible.  The book series teaches not only children, but the parents as well.  You can follow Lisa’s blog at www.mommywithamission.com.

Dr. Mitchell Kershner, a Naturopathic Doctor and Nutritionist, received his degree at National University of Naturopathic Medicine in Portland Oregon. Upon graduating, Mitchell moved to Northern New Mexico where he was in private practice for 10 years. Dr. K, as his students referred to him, was an adjunct faculty professor at University of New Mexico nursing department . It was there he realized the importance of good nutrition as the foundation of health, especially in the children he was seeing in his private practice.

We had an excellent discussion about the obesity epidemic; the difference between sugar and processed sugar; the process by which Tooth Ahoy came into existence and its incredible success; and the authors’ plans for future books. I’ll embed the interview as soon as it’s available on iHeart Radio. Whether you’re a parent or just someone who wants to experience better health, I encourage you to listen, and I look forward to bringing Lisa and Mitchell back to the show in the future.

Preview and purchase Tooth Ahoy on Amazon.

UPDATE: Missed the live episode? Click to listen.

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